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Small business owner hosting a live shopping event on social media
Business Strategy

How Live Shopping Can Skyrocket Your Small Business Sales: The Ultimate Guide to Getting Started

ByKris Lai 24 April 202524 April 2025

Discover how live shopping can revolutionize your small business. Learn strategies, explore top platforms like TikTok, Instagram, and Amazon Live, and boost sales through interactive video commerce.

Read More How Live Shopping Can Skyrocket Your Small Business Sales: The Ultimate Guide to Getting StartedContinue

Employee confidently interacting with friendly AI technology, illustrating overcoming AI anxiety at work
Business Strategy

Turn AI Anxiety into Competitive Advantage: How to Future-Proof Your Workforce for the AI Revolution

ByKris Lai 18 March 202518 March 2025

Feeling AI anxiety at work? Discover practical strategies for managing anxiety about artificial intelligence, spotting anxiety attack symptoms, and building a future-proof workforce. Turn AI-nxiety into your competitive advantage today!

Read More Turn AI Anxiety into Competitive Advantage: How to Future-Proof Your Workforce for the AI RevolutionContinue

A modern business workspace with a marketing dashboard displaying customer lifetime value (CLTV) calculations, charts, and analytics, representing data-driven decision-making for long-term business growth.
Business Strategy | Financial Acumen

Unlock Profit: Calculate Customer Lifetime Value & Maximize Growth

ByKris Lai 13 March 202513 March 2025

Discover how to calculate Customer Lifetime Value (CLTV) and use data-driven insights to boost profitability. Learn the best strategies, formulas, and tools to maximize customer value and long-term business success.

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A business strategist analysing customer persona data on a digital dashboard with charts and audience segmentation graphs.
Business Strategy

Creating a Customer Persona: A Step-by-Step Guide On How To Do It

ByKris Lai 28 February 202528 February 2025

Struggling with customer persona creation? Learn how to define your ideal audience with this step-by-step guide. Download our free worksheet to craft data-driven personas that boost your marketing success!

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Blogger working in a professional office setting, focused on email outreach and link-building strategies with charts and notes.
Business Strategy | Entrepreneurial Growth

How to Build Backlinks and Do Outreach for Your Blog

ByKris Lai 18 January 202518 January 2025

Master the art of blog outreach and link building with this guide. Learn about guest blogging, creating backlinks, and effective email templates to boost your SEO and grow your blog.

Read More How to Build Backlinks and Do Outreach for Your BlogContinue

: A micro business owner in a cosy office space with a laptop, notebooks, and CRM dashboards, symbolising innovation and entrepreneurship.
Business Strategy | Entrepreneurial Growth

Micro Businesses: Unlocking Big Potential in Small Enterprises

ByKris Lai 11 January 202511 January 2025

Discover the power of micro businesses with actionable insights on funding, marketing, and technology like CRM and accounting software. Unlock your entrepreneurial potential today!

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A confident business leader addressing their diverse team in a professional office setting, symbolising vulnerability and strength in leadership.
Business Strategy | Entrepreneurial Growth

Vulnerability in Leadership: The Key to Confident and Authentic Leadership

ByKris Lai 4 January 20254 January 2025

Learn how to harness vulnerability in leadership. Discover the balance of being vulnerable yet confident, actionable tips, and inspiring examples to lead authentically.

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A women’s sports team celebrating victory on the field with a trophy and cheering fans in the background.
Business Strategy

Women’s Sports: The Business Opportunity of the Future

ByKris Lai 27 December 202427 December 2024

Explore the rise of women’s sports as a business model. Learn how to align your brand with this growing movement, support female athletes, and drive meaningful change.

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A diverse group of entrepreneurs brainstorming in a collaborative workspace with sustainability and social impact themes.
Business Strategy

Social Impact Business: Driving Change While Building Success

ByKris Lai 27 December 202427 December 2024

Discover the power of social impact businesses. Learn how to align profit with purpose, build sustainable models, and drive meaningful change in society and business.

Read More Social Impact Business: Driving Change While Building SuccessContinue

A person using an AR headset in a futuristic office, interacting with virtual data and holograms.
Business Strategy

Immersive Technology: Transforming Business, Education, and Everyday Life

ByKris Lai 26 December 202427 December 2024

Discover the transformative power of immersive technology in business, education, and everyday life. Learn how VR, AR, and MR are shaping the future and how to start leveraging these tools today.

Read More Immersive Technology: Transforming Business, Education, and Everyday LifeContinue

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