how to calculate customer lifetime value in excel - krislai.com

A modern business workspace with a marketing dashboard displaying customer lifetime value (CLTV) calculations, charts, and analytics, representing data-driven decision-making for long-term business growth.

Business Strategy | Financial Acumen

Unlock Profit: Calculate Customer Lifetime Value & Maximize Growth

ByKris Lai 13 March 202513 March 2025

Discover how to calculate Customer Lifetime Value (CLTV) and use data-driven insights to boost profitability. Learn the best strategies, formulas, and tools to maximize customer value and long-term business success.

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